Word: hitachis
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Dates: during 2000-2009
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...also building furiously. In a joint venture, LG Electronics and Royal Philips Electronics are spending $5.1 billion to create the world's largest plant for LCDs. Sony, whose lack of flat-screen capacity has been a huge disadvantage, is teaming with Samsung in a $2 billion LCD venture. Hitachi, Toshiba and Matsushita have similarly joined forces. In the U.S., computer maker Dell is getting into the flat-panel game...
...eight 45-in. screens. But Sharp's competitors have also joined the race. A joint venture between LG Electronics and Royal Philips Electronics is spending $5.1 billion to create the world's largest plant for LCDs, while Sony and Samsung are teaming up for a $2 billion LCD venture. Hitachi, Toshiba and Matsushita have similarly joined forces, and even Dell, the American computer maker, is getting into the flat-panel game. For now, however, Sharp is happy to go it alone, hoping that it's strong enough technologically to maintain its leadership position without a partner. It's a gamble...
While chip sales were sinking, U.S. firms continued to lose ground to the Japanese. Rather than cutting back production, such companies as Hitachi and Toshiba persisted in selling at falling prices to boost their market share. "The Japanese don't throw in the towel on the downturns," says Lane Mason, an analyst for Dataquest, which studies electronics firms. "They are willing to suffer a little more red ink in the short term to achieve their long-term goals...
...Hitachi 50VS810...
...panels are manufactured in clean-room factories that require massive investment. Ten new plants costing around $20 billion will start up between now and the end of 2005, increasing the industry's production capacity by 70% next year. Even more are on the drawing board. In August, Japan's Hitachi, Matsushita and Toshiba announced a $1 billion joint venture to produce LCD panels starting...