Word: hj
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Dates: during 1960-1969
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...something disturbed that has been around 1,966 years, or something like that."* In the face of the threat, fish producers, canners and distributors have begun to fight back. Except for such giants as the Ralston Purina Co. (Chicken of the Sea and White Star canned tuna) and HJ. Heinz Co. (Star Kist), the industry has been listless in promoting fish, slow in keeping up with innovations in packaging and convenience foods. Warns New York Fishery Council Director John Von Glahn: "The industry will do a better job of marketing and put a better product in the hands of consumers...
Founder Johnson has turned the presidency over to his 28-year-old son, Howard Brennan ("Bud") Johnson, but he continues to run the show. He cruises' the highways in a chauffeured black Cadillac bearing the license plate HJ-28 (for the number of his ice-cream flavors) and a silvery replica of his soft-sell characters, Simple Simon and the Pieman, on the hood. He discovers half a dozen new restaurant and motel sites a year, claims that the success of his rapidly spreading motels is due to the fact that he builds them on sites that seem...