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...Hocker, one of the alltime great American nudists, is still out there in the nude. But he is not smiling and carefree, the way you would imagine a nudist to be. At 60, Mel sits alone in his little office, a mass of naked wrinkles, glum, dispirited, forlorn. Forlorn because just outside Mel's screen door, his own twelve-acre nudist club-the Oakdale Guest Ranch-is going silently to seed in the dry heat of the San Bernardino Mountains. In fact, the club's membership in two years has plummeted from 300 to 60 couples...

Author: /time Magazine | Title: Modern Living: The Decline of Nudism | 7/19/1971 | See Source »

...with a sign on it that says CORNER NUDE STAND. Inside, a pretty young woman is dancing nude to a jukebox; the other patrons, mostly older males, sit drinking beer, droning apathetically and ignoring the woman. A sign on the wall says NUDI BURGERS. MORE MEAT LESS DRESSING. Hocker sits down, sips a Coke and brightens somewhat. "I pioneered in nudism, you know" he shouts over the music. "We were the first nudist place to serve beer, and we were first with nude dancing. This place has attracted your professional people, right down to the honorable janitor who pushes...

Author: /time Magazine | Title: Modern Living: The Decline of Nudism | 7/19/1971 | See Source »

Hard to Upstage. Hocker's mind slips gradually back into nudism's past, and he glowingly recalls how he became a nudist in the sedate year of 1953. That was back when he was living in Long Beach and nudism was still considered risqué. In their search for an outdoor health spa, Hocker and his wife Ann stumbled on nudism. "We were the talk of Long Beach for a long time," recalls Ann (equally nude), her eyes gleaming with a certain mischievous pride. After four years Hocker quit his job as a cost analyst with the Ford...

Author: /time Magazine | Title: Modern Living: The Decline of Nudism | 7/19/1971 | See Source »

Looking for Longhairs. Now, it appears, Oakdale has only one slim chance left for survival: a transfusion of good old American public relations techniques. Earlier this year Hocker decided to hire Sparky Blaine, a promoter and manager of topless dancing girls, to push Oakdale back into the big time. For Sparky, 43, Oakdale was a revelation. He abandoned his Beverly Hills office, together with his clothes, philosophizing that "I do most of my work by phone anyway," and moved right into one of the Oakdale cabins. "Out here," he mused, "I can float nude in the pool while my nude...

Author: /time Magazine | Title: Modern Living: The Decline of Nudism | 7/19/1971 | See Source »

Double Trouble. In Vallejo, Calif., Shopkeeper Jack Hocker offered to ex change a right-hand glove for one of the two left-handers somebody stole from his shop...

Author: /time Magazine | Title: Miscellany, Nov. 19, 1945 | 11/19/1945 | See Source »

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