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Also, companies will start to talk about the past rather than the future. We're seeing that happening a lot with brands now. They're saying, "Hey, if you talk about the past, people feel safe." For instance, I went on a summer holiday, and it was a disastrous holiday. The weather was crap, the food was bad and the hotel was bad. But when you look at the photos from that holiday two years later, you kind of forget all the bad memories you had. That's exactly what's happening in our minds. Companies will start to push...

Author: /time Magazine | Title: How Shoppers Make Decisions in a Recession | 5/18/2009 | See Source »

...there are international models the U.S. can follow. Hong Kong was ravaged by SARS in 2003, but today the city has 20 million courses of Tamiflu--three times its population. (The U.S. Federal Government has enough for just one-sixth of the population, with additional stockpiles held by states.) Holiday camps on the fringes of Hong Kong have been set up to serve as isolation wards, and the city has invested in epidemiology labs and more hospital beds. "Hong Kong really is the international gold standard when it comes to dealing with infectious disease," says Peter Cordingley, spokesman...

Author: /time Magazine | Title: How to Prepare for a Pandemic | 5/18/2009 | See Source »

Tokyo's Harajuku district is where to find Japan's fashion-forward youth. Every weekend, sidewalks disappear under a frenzy of shoppers looking for new trends. The latest: fast-fashion retailing. During the Golden Week holiday in early May, typically a shopping extravaganza, Los Angeles-based chain Forever 21 debuted its flagship store in Japan. Harajuku girls lined up on five floors full of clothes, shoes and accessories in enough of a dizzying array to make any young woman swoon. It wasn't the first time the giants of cheap chic had stormed Tokyo. Last November about 2,500 shoppers...

Author: /time Magazine | Title: In Japan, Fast Fashion Rules in Slow Times | 5/18/2009 | See Source »

...Hong Kong, a 23-year-old student returning from North America became the territory's third swine flu case, and the 63 passengers who sat closest to him on his flight are being tracked by government officials to be quarantined for a week in a remote holiday camp in the region. In Beijing, a student recently returned from the U.S. video-chatted with Chinese Premier Wen Jiabao from her hospital bed after being confirmed as the mainland's third swine flu patient. (See pictures of the swine flu in Mexico...

Author: /time Magazine | Title: Schools Close As Spike in Swine Flu Cases Hits Japan | 5/18/2009 | See Source »

However, as FlyBy conducted a more thorough investigation of this pagan festival, HoCo’s reasoning began to unravel. Beltane involved Druids and otherworldly spirits back in the day. Today, Wiccans celebrate this ritualistic jamboree. What the eff? Message to Dunster HoCo: just because a holiday occurs in May, it is not necessarily an appropriate formal theme. As delightful as wearing maternity dresses to a Mother’s Day-inspired formal would be, something just doesn’t sit right with Beltane...

Author: By Patrick R. Chesnut, D. PATRICK Knoth, and Amy Sun | Title: BALLin! FlyBy’s Formal Reviews Pt. III | 5/13/2009 | See Source »

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