Word: hollywood
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Dates: during 2000-2009
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...should probably copyright that Fort Movie idea because Hollywood, which has made a mint selling toys inspired by its movies for decades, is now selling movies based on toys. And, as if this summer's news that Baby Einstein videos won't necessarily send a newborn to Harvard and toys made in China may cause intestinal damage weren't enough to send parents back to good old teddy bears, it turns out toy movies aren't all that great for kids either...
...movie link, like so many modern Hollywood conventions with unfortunate consequences, can be traced back to the success of Star Wars. Over the last 30 years, Star Wars-linked merchandise has grossed a galactic $9 billion. "What was different about Star Wars was that everything you saw on the screen you could get a toy of," says Diane Levin, professor of education at Wheelock College. In the early 1980s, at the height of Yoda figurine hysteria, the toy and entertainment industries successfully lobbied for the deregulation of children's television, allowing them to base animated TV shows around popular toys...
...HGTV's Living with Ed, actor Ed Begley Jr. offers tips for eco-living from his solar-powered house in Studio City, Calif.--see him energy-audit Cheryl Tiegs!--while Sundance airs its documentary block "The Green." MTV will set The Real World: Hollywood in a "green" house. Next year Discovery launches 24-hour eco-lifestyle channel Planet Green, a plan validated this spring when the eco-minded documentary Planet Earth became a huge hit for Discovery. "Green is part of [Discovery's] heritage," says Planet Green president Eileen O'Neill. "But as pop culture was starting to recognize...
...itself. The 2007 Emmy Awards, for a start, aims to be carbon neutral: solar power, biodiesel generators, hybrids for the stars, bikes for production assistants--though the Academy nixed Fox's idea to change the red carpet, no kidding, to green. The most potent message may be seeing Hollywood walk the walk, in a town in which people prefer to drive...
...They favored Romney, albeit grudgingly. "I voted for Romney because it's going to take a lot of money to beat the liberals. They've got Hollywood and the unions," said Steve Kruse of Ogden, who seemed unaware that Big Oil, agribusiness and a fair number of major auto dealers support his party of choice. Romney was able to purchase (at $35 per entrance ticket) the votes of Kruse and 4,515 others-and it was the prospect of the former Massachusetts Governor's financial firepower that scared Giuliani, McCain and the spectral Fred Thompson away from the event. Romney...