Word: hollywoodized
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Dates: during 1940-1949
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After deep thought, Hollywood Art Director Emrich Nicholson concluded that glamour girls look their best only against exactly the right backgrounds. For example, he said, Betty Grable shows up fine in a curlicued Louis XV setting, and Jane Russell seems to "go with a haystack." Nicholson found one exception: Ava Gardner. "With that face and figure? Heavens, she'd stand out in front of almost anything...
When he opened the world's biggest drugstore in Hollywood two years ago, Rexall Drug, Inc.'s President Justin Whitlock Dart threw a $90,000 party complete with film stars, searchlights and 10,000 free orchids. To Justin Dart, onetime tackle at Northwestern University, the celebration was the booming kickoff to the Rexall team's postwar expansion program. But by last week many a stockholder had begun to wonder why Rexall had not followed up with a few smashing plays...
...Whenever Hollywood's box office slips, as it did last month,* puzzled moviemen ponder such possible causes as the weather, the crops and the local bingo games. Last week a fledgling producer, Novelist Polan (There Goes Lona Henry) Banks, offered a fresher theory: Hollywood has been underestimating the power of a woman. Banks told the Motion Picture Herald...
When she is working, 27-year-old Judy Garland, who has been a Hollywood star for 13 years, gets almost twice as much salary as the President of the U.S. Last week Judy was finding her money harder & harder to earn...
...Back in Hollywood for a new film, Summer Stock, Judy found that she was too healthy to squeeze into the clothes fashioned to the studio wardrobe's dummy of her normally 115-lb. figure. She promised to cut down on her health by 15 pounds in time for her first rehearsal...