Word: hollywoodized
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Dates: during 1970-1979
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...Harlem last week on Come Back Charleston Blue. The director, Mark Warren, is black, as are most of the cast and crew. Billed as a sequel to 1970's lucrative Cotton Comes to Harlem, the film is something more than that. It is part of a new Hollywood wave of eminently commercial movies by blacks about the black experience...
Cotton had merely been a successful novelty for Hollywood. Then, in Sweet Sweetback's Baadaasssss Song, Melvin Van Peebles gave white film makers a revelation, earning several million with a low-budget opus that was furiously and uncompromisingly black. But it was Shaft that put the message across. Photographer-Author-Composer Gordon Parks' action film about a black New York James Bond cost $500,000 and was one of three movies that made any profit for MGM last year: an astonishing $ 13 million gross in the U.S. alone...
...Hollywood finally took note of two basic facts: first, with movie theaters clustering in big cities and whites moving to the suburbs, the black sector of the moviegoing public was growing rapidly (an estimated 20% in the past five years); second, the black audience was hungry for films it could identify with, made by blacks, with black heroes, about black life. Now every major studio is making a play for the big black market...
Back in the Hollywood dream factory, AIP, the company responsible for all those beach-blanket movies, motorcycle epics and Vincent Price horror shows, is cashing in on the trend in its own way. Black Director William Crain recently completed shooting the first all-black vampire movie: Blacula...
After the first hurrahs for The Godfather, critical reaction to the movie has snagged on a few key questions. Does it revel in Hollywood gangster melodrama? Does it sentimentalize the Mafia? Does it present the Mob as a metaphor for all business or politics? One of TIME's cinema critics gives his assessment...