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After reading what Mrs. Holstein "cooked" for her 14 guests, I think a woman would have to go out to work to pay her food bill! If more women would try making pea soup with a ham bone instead of buying it in can, there wouldn't be so much griping about not being able to make ends meet. MRS. FRANTZ Levittown...

Author: /time Magazine | Title: Letters, Dec. 28, 1959 | 12/28/1959 | See Source »

...culinary cubist" is certain, eventually, to come up with a tasty meal-in-one capsule. Then Mrs. Holstein can work overtime and still rush home to feed 14 admiring guests. If they were impressed with the factory-assembled meal, they will be ecstatic over capusules. EVELYN B. SPANG Ann Arbor, Mich...

Author: /time Magazine | Title: Letters, Dec. 28, 1959 | 12/28/1959 | See Source »

...Judah Holstein, 32, of Los Angeles, last week faced the harrowing test that comes to almost every young working wife: her first big dinner party. A top Hollywood secretary (to Producer Stanley Kramer), Selma Holstein had to grapple with phones, mountains of paper, and hubbubing actors and directors all day, rush off at 6 p.m. to prepare a dinner for 14. To complicate matters, she had to go through her paces at her sister's house because her own apartment has no dining room, only a small kitchenette...

Author: /time Magazine | Title: MODERN LIVING: Just Heat & Serve | 12/7/1959 | See Source »

...time dinner was served, Hostess Holstein had lost all her anxiety, was as calm and unhurried as if a horde of servants had prepared the meal. That, in fact, was just what had happened. Except for the cooking water and seasoning, almost every bite of the appetizing meal she placed before her guests had been washed, cut, peeled, shelled, precooked, mixed and apportioned by "factory maids" long before it reached her hands. After cocktails and hors d'oeuvres (frozen), Mrs. Holstein began her meal with shrimp (frozen) in cocktail sauce (prepared), a green salad (fresh) with Swiss dressing (from...

Author: /time Magazine | Title: MODERN LIVING: Just Heat & Serve | 12/7/1959 | See Source »

Coffee (instant) and a white cake (made from ready-mix) and ice cream topped off the meal. Mrs, Holstein's harvest from husband and guests: a burst of praise (spontaneous) for her "home-cooked" meal. Such jiffy cooking would have made Grandma shudder, but today it brings smiles of delight to millions of U.S. housewives. The remarkable rise of "conven-ience" or processed foods-heralded by the slogans "instant," "ready to cook" and "heat and serve"-has set off a revolution in U.S. eating habits, brought a bit of magic into the U.S. kitchen. It has freed the housewife...

Author: /time Magazine | Title: MODERN LIVING: Just Heat & Serve | 12/7/1959 | See Source »

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