Word: homers
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...George Homer Gribbin, president and chief executive officer. Young & Rubicam...
...lucky elite who can read Homer in Greek know that even the best translation is really a new version of Homer. His poetry cannot be reproduced in English. Conversely, an old saying has it that every age must retranslate the classics in its own image-otherwise they die. Hence translation is a job for poets rather than linguists, for the task is to preserve the ancients' spirit yet make it vividly relevant to moderns...
Dryden did it for Virgil, Pope for Homer. A few living poets have recently produced such elegant efforts as Richmond Lattimore's Iliad and Robert Fitzgerald's Odyssey. But to four lively classicists at the University of Texas, who have just launched a pert quarterly called Arion, the field cries out for even zestier treatment. Arion has set out to banish the philological quibbling and fusty Victorian translations that have stupefied students for generations. Applying the verbal and visual techniques of Eliot, Pound, Joyce, Henry James and the movies, it aims to reawaken pleasure...
...fact that even Homer described all this in a flatter manner hardly disturbs Arrowsmith's co-editors, who include D. S. Carne-Ross, 40, onetime BBC editor, and John Sullivan, 32, a transplanted Oxford don who recently won a $1,000 prize as the best teacher at Texas. They view translation as reseeing and refeeling of structure and meaning. Carne-Ross argues: "The translator's job is to get inside the text, to work his way through the words and relive the informing experience which lies behind them." Poet Logue has done just that for The Iliad, says...
...safety of American homes." Bayh supports the Kennedy Administration argument that Castro may collapse from economic chaos, cites the Kennedy pledge that action will be taken against any aggressive attempt to export Communism from the island. Bayh's argument is sometimes effective. Acidly commented one farmer: "Sure, let Homer call for an invasion; we'll all follow him when he yells 'charge' and hits the beach...