Word: homeyness
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...dining hall into the lobby of one, however, does nothing but conjure up the warmth of tepid coffee from free continental breakfasts. In trying to produce comfort for the masses, Currier stumbled upon mass-produced comfort. The dining hall's attempt to turn its institutional space into a homey place is bipartite: the area tries to hint at the comfort of the natural world (bridging the distance between the ivory tower and the "real world") while hiding any trappings of its functionality...
...tire swing in the courtyard resonates that homey feeling...
...this artful fakery is the centerpiece of the zoo's new Congo Gorilla Forest, scheduled to open this week. The $43 million exhibit will provide a homey setting for at least 19 gorillas, not to mention small populations of okapi, red river hogs, mandrills, wolf monkeys and about 70 other exotic species. The exhibit is intended not only to attract visitors but also to direct their attention--and their dollars--toward the plight of the animals' native habitat in the Congo basin, an area about the size of Western Europe that finds itself under relentless assault from loggers, poachers...
Disney wants to hook the whole family with its homey, homogenized grandeur; U.S.F. and I.O.A. are aimed at the 9- to 15-year-olds, too hip for the Magic Kingdom but still young enough to tolerate a week's vacation with their parents. As consumers, these kids are warier. So the coasters are scarier, the flume rides hairier. Even I.O.A.'s Cat in the Hat ride, tailored for kids, may upset some young stomachs with its gyrations. Disney soothes, like a kindly grandma taking the toddlers for an afternoon stroll. Universal rattles and rocks; it is Bart Simpson baby-sitting...
Exhibit number six: The Freshman Union. It was dank, dark and had antlers on the walls--imagine a final club that decided to breach its guest policy and invite 800 first-years for dinner. The old Union was admittedly more homey than the new Annenberg, but hardly an architectural triumph...