Word: honda
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Dates: during 1950-1959
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Into the Red. The competition to reap these bustling sales has nudged most papers into the red. "Since the war ended, our costs have exceeded our revenues," admitted Association President Chikao Honda. Subscription prices are fantastically low: 84? will buy a month's home delivery of morning and afternoon editions. Promotion prizes are so big that they often cancel out any gain in circulation. Cried Honda: "Our excessive competition is like pulling the legs of a man who is hanging himself...
...American civilians and SAC airmen who thought they knew something about judo, Japan's "soft art," took a painful trouncing from some Hokkaido University students at Sapporo, Japan. George F. Geisenhoff, 200-lb. SAC strongman, was tossed out of the ring and broke his collarbone; Kenji Honda, 130-Ib. American of Japanese ancestry, was all but smothered by his opponent and wound up with several broken ribs...