Word: honda
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Dates: during 1980-1989
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...weekends, the free-spirited LeBaron gets away from the intense pressure of his work by speeding through the countryside around Boston on a Honda motorcycle or one of his two Yamahas. He may be the only pension-fund manager to have read Zen and the Art of Motorcycle Maintenance...
Women's basketball at Central Honda. December...
When I went abroad, a lot of people said to me, "I know Japan: Toyota, Sony, Honda." Now your special issue shows a complete picture of my country to people all over the world. Your articles examine modern Japan from its technical skill to its traditional culture of geisha and harakiri...
...large-scale production. Nonetheless, Japanese businessmen have frequently ignored MITI'S philosophy and advice. In the early 1960s, MITI tried to persuade the then ten Japanese automakers to merge into two companies: Toyota and Nissan. Only one complied, joining Nissan. Later in the decade, MITI wanted to keep Honda, the motorcycle firm, out of the auto business But Soichiro Honda, the company's legendary founder, who was known as Old Man Thunder, defied the government, brought out his minicars and built the firm into Japan's third largest auto manufacturer behind Toyota and Nissan. In industries that...
...Japanese are usually minutely well informed about their prospective partners. Recalls a onetime official of BL PLC (formerly British Leyland) who worked on a joint agreement with Honda: "The Japanese negotiators seemed to know more about our labor and managerial problems than...