Word: honda
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Dates: during 2000-2009
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...took a ten-mile run in a placid valley beneath the Green Mountains-a stream, a junkyard dog, an 18th-century one-room schoolhouse, a falconry camp, farms, farms, more farms-then enjoyed a nice breakfast drenched in the world?s best maple syrup and, after shopping, pointed the Honda south. I decided to take the shunpikes down to Brattleboro, hotting village after village. In funky Jamacia, Vermont, I stopped and bought the kids some maple moose pops at the general store. The longhaired kid at the cash register was talking Sox with his pal as he made change...
...bottom line. But just 34% of shoppers are now considering an SUV, a three-year low, according to a recent survey by Kelley Blue Book. Sales of fuel-saving hybrids, meanwhile, are expected to zoom from less than 1% of the market to 3.5% by 2012. Honda and Toyota sell the most hybrids, but GM plans to muscle in with hybrid versions of full-size SUVs like the Chevy Tahoe in 2007. With oil prices at record highs, GM dealers can hardly wait. --Daren Fonda
...entire Flat Rock work force. That would create the closest partnership yet between a Japanese car company and an American union. Although Toyota's joint car-building venture with General Motors in Fremont, Calif., employs U.A.W. members, the union does not deal directly with the Japanese firm. Both Honda and Nissan use nonunion labor in their American plants...
...regard for its products through an almost fanatical attention to getting it right. Consumer Reports magazine recently named the Sonata the most reliable car in the U.S. And Hyundai placed a solid third among nonluxury brands in J.D. Power & Associates' 2005 survey of initial-car quality, beating out Honda. Six years ago, Hyundai ranked among the worst in terms of initial defects. The comeback is "astounding," says Chance Parker, executive director at J.D. Power in Westlake Village, Calif...
...plant just revving up, Hyundai may have a harder time maintaining quality. "They're not out of the woods yet," says J.D. Power's Parker. Dwindling profit margins are another problem. The average Hyundai car retails for 10% to 15% less than a comparable Toyota or Honda in the U.S., but with rising labor costs and a weaker dollar, Hyundai must persuade customers to pay more so that profits keep growing. Last year Hyundai's earnings edged up a mere 2% while sales grew 10%. Lehman Bros. auto analyst Zayong Koo says, "They need to show a track record...