Word: honda
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...with a full stomach than a hungry one. We have hungry people in this nation, and we could feed them," Bradley said, furrowing his brow in a look of disgust. "But there is politics, and corruption." Afterward, three game Soviets took turns roaring down a gravel road on a Honda three-wheeler. When the last one disappeared over a hill for a moment, no one seemed to notice, not the American who owned the machine and not the Soviets who might / wonder if the rider would ever come back. Trust and goodwill come so easy in the heartland...
...Ichi Kangyo. The name does not have the same familiar ring as Toyota, Honda, Sony or Nikon. But Tokyo-based Dai-Ichi Kangyo is a global business enterprise that has, in a sense, become more powerful than all those other Japanese companies combined. According to figures released last week by the American Banker newspaper, Dai-Ichi Kangyo, whose assets reached $207 billion in the first quarter, has just surpassed New York's Citicorp ($176 billion) as the largest banking company in the world...
Despite the careful structuring, it is doubtful that all the clients will be pleased. One potential conflict was resolved early last week when Needham announced that some of its executives were buying the company's Los Angeles office and forming a new agency of their own, taking along Honda and other clients. Automotive clients still represented by parts of the new holding company are Volkswagen and Audi (DDB) and Chrysler-Dodge (BBDO...
...adding to recent increases. Toyota, the largest Japanese automaker, has marked up its price tags by an average of 7% since the beginning of the year. A Toyota Cressida now costs $17,480, up 11.4% from $15,690. In the same period, the price of a Honda Accord LX has increased by 17%, to $12,469. Last week Nissan Motor U.S.A. announced price hikes of about 3% on some of its 1986 cars and trucks...
Even better, in fact, than a brand new Honda...