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...world are: GM, 6,240,380; Ford, 3,730,319; Toyota, 3,220,418; Nissan, 3,100,968; Volkswagen-Audi, 2,210,666; Renault, 1,810,365; Peugeot-Citroen-Talbot, 1,593,943; Fiat, 1,209,819; Toyo Kogyo (Mazda), 1,176,608; Mitsubishi, 1,094,793; Honda, 1,008,927; Chrysler, 1,002,464; Lada (U.S.S.R.), 830,000; Daimler-Benz, 712,315; Suzuki...

Author: /time Magazine | Title: Iacocca's Tightrope Act | 3/21/1983 | See Source »

Japan has been prodding Toyota for some time to begin producing cars in the U.S. to help ease trade tensions between the two countries. The company has been slow to move, although Honda Motor Co. is assembling Accord subcompacts in Ohio, and Nissan Motor Co. will build pickup trucks later this year in Tennessee. Growing protectionist sentiment in the U.S. may have given Toyota a nudge. The new venture will give the company greater access to the U.S. market. Fearing an American clampdown on their autos, the Japanese agreed to limit exports to the U.S. for the past two years...

Author: /time Magazine | Title: Next, Toyolets | 2/28/1983 | See Source »

...While Honda Motor Co. has already begun producing Accords at its plant in Marysville, Ohio, and Nissan Motor Co. will be turning out pickup trucks in Smyrna, Tenn., later this year, Toyota has dragged its feet on U.S. production for a decade. In 1980 it initiated talks with Ford about a joint production arrangement, only to break them off after a year of protracted discussion. Now a decision is being forced upon the company. Next month the agreement under which Japan "voluntarily" limits its auto exports to the U.S. to 1.68 million cars annually is due to expire. With...

Author: /time Magazine | Title: Amerasian Auto | 2/14/1983 | See Source »

...International Trade Commission hi Washington for import protection against Japanese-made bikes. Since 1978, argued H-D Chairman Vaughn Beals, Harley has lost more than a third of the so-called big-bike market (engines of more than 700 cc displacement), chiefly to Yamaha, Suzuki, Kawasaki and Honda...

Author: /time Magazine | Title: Uneasy Rider | 12/13/1982 | See Source »

...many cases, the Japanese machines cost less than the well-crafted but expensive Harleys. Since 1977 Harley's prices have gone up about 60%, those for Japanese bikes only 40%. Barley's list price for its top-of-the-tine touring model is $8,655; the comparable Honda Aspencade is $6,998. Prices are being kept down artificially, charges Beals, "to dominate foreign markets." What is more, says Beals, the Japanese have glutted the U.S. market, which is sensitive to unemployment among young males, by exporting far more bikes than dealers could sell during the recession...

Author: /time Magazine | Title: Uneasy Rider | 12/13/1982 | See Source »

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