Word: honda
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...only way to do so was by going over the heads of the elected lawmakers. Accordingly, he invoked a law left over from the days of the autocratic Ngo Dinh Diem to decree a massive austerity program that sought to soak up cash surpluses by sharply increasing taxes. Honda motorcycles quickly leaped in price from $200 to $400 and American cigarettes from $2.10 to $2.80 a carton...
...taunts of Saigon's "cowboys," the Honda-riding young toughs who infest the capital, have become so nasty that few respectable women like to be seen walking with foreigners, particularly with Americans. "O.K., ten dollars" or "O.K., Salem" are favorite "cowboy" slurs, implying that the woman has sold herself for money or cigarettes. The Vietnamese press abounds with tearful stories of happily married Vietnamese women who left their husbands for the lure of the dollar and the company of Americans. By word of mouth, other, more bizarre tales make the rounds. Some uneducated Vietnamese men actually believe that...
...particularly intrigued by the article that told of the Army's use of Hondas in Viet Nam [May 2]. It creates quite a paradox. I'm 20, and am wondering what my fellow students will do to the Honda makers to retaliate. Do you think that there will be boycotts of their products, or revolts on campuses when Honda recruiters come to ask would-be graduates to join their establishment? Just think, the new version of Dow chemicals: Honda motorcycles...
...Datsun, both priced below $2,000, are now familiar sights. Last year, 110,000 Japanese cars-more than twice as many as in 1967-went to American buyers. Now two more manufacturers have entered the U.S. market. Fuji Heavy Industries is offering its low-priced $1,300 Subaru, and Honda, already known for its motorcycles, is pushing a $1,400 minicar. A third manufacturer, Toyo Kogyo, expects to make its American debut later this year with a car equipped with twin rotary engines...
...Clark reports that he and his colleagues have spent their spare time working out some novel methods for ending the war. It is doubtful that either statesmen or generals will agree on the peace-winning potential of the most imaginative of the bureau's ideas: "Drop 50,000 Honda motor scooters by parachute on Hanoi. In the hands of Vietnamese riders, they are peculiarly lethal weapons; and when they are not moving fast enough to cause casualties, they can be counted on to tie up the city in war-stopping traffic jams...