Word: honda
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...Concorde, Dodge Intrepid and Eagle Vision ($16,000 to $22,000). The cars feature an innovative "cab- forward" design to allow more passenger room and window area. Highly praised by auto experts, the new cars are expected to be worthy rivals to such popular models as the Ford Taurus, Honda Accord and Toyota Camry. All told, "Chrysler is the hottest company in the car business," declares David E. Davis Jr., editor of Automobile magazine...
Even more surprising was Iacocca's admission that in spite of all his public Japan-bashing, Japan was in fact building superior cars. After the retreat, Chrysler assembled a team of 25 young recruits to spend a year at Honda's plant in Marysville, Ohio, to study everything from its assembly methods to corporate culture, which the Japanese company allowed as a political courtesy. No senior executives went along on the mission. "We wanted open minds not poisoned by Detroit," admits Iacocca. Their report, still secret, led to a greater emphasis on customer satisfaction, an increase in continual training...
...recognize these cases and we pursuethem," said Honda Ferguson-Augustus, an officialat the State Department Saudi Arabia desk...
...muggy Saturday night shortly after 11. Jimmy is driving around in a stolen 1987 Honda Prelude, a 9-mm TEC-9 under the seat. "I'm thinking, ohhh, man, this sain't for me. I'm just tired of this gang banging, and I'm, like, real scared." A semiliterate high school dropout, Jimmy grapples with the ghetto's version of a mid-life crisis. He drives around for 40 minutes, carefully obeying every traffic signal as he furiously works through his options. Definitely don't want to be stopped by the police, really don't want to fire this...
...from continuing cost-cutting programs and reductions in rebates and discounted fleet sales. Even so, there were encouraging signs that both companies might extend their winning streak. Ford's conservatively restyled Taurus has come up a winner in the high-volume midsize-sedan market and is steadily gaining on Honda's Accord as the nation's best-selling car. Chrysler has nothing but new products to come, including its own line of sleek midsize LH sedans to be introduced this fall...