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Word: hooke (lookup in dictionary) (lookup stats)
Dates: during 1960-1969
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Usage:

...largest remaining target. Henry went after them. Citing a recent case in which a disk jockey was told by his station to "play a record between each commercial," Henry told the broadcasters that there are just too many commercials being rammed at the public. He complained about the "bait, hook, switch, and stuff" tactics of late movies, which offer 20 minutes or so of uninterrupted movie to bait the audience then, having them hooked, switch to double and triple commercials at five-minute intervals...

Author: /time Magazine | Title: Television: Spots Before His Eyes | 10/4/1963 | See Source »

...wary, the white marlin will trail a trolling boat for miles, inspecting the bait, even tapping it tentatively with its bill, then turn tail and nonchalantly swim away, with curses raining down over its wake. Or it will grab the bait sideways in its jaws, neatly avoiding the hook, then spit it back into the water with what seems a shrug of disgust. Skilled fishermen sometimes try to trick a white marlin onto the hook by "racing" the bait (skipping it swiftly along the surface), then suddenly dropping it backward as the openmouthed fish approaches. Even that tactic often fails...

Author: /time Magazine | Title: Fishing: The Budget Marlin | 8/16/1963 | See Source »

...hard to get a white marlin on the hook, it is even harder to keep it there. An angry white marlin can swim at 60 m.p.h. In its strong, tenacious struggle to throw the hook, it often thrusts out of the water 20 times or more in "tailwalking" jumps and long "greyhounding" leaps, sometimes lunges at the stern of a boat with enough force to impale a careless fisherman on its bill...

Author: /time Magazine | Title: Fishing: The Budget Marlin | 8/16/1963 | See Source »

...Chains. In New York, Negroes kept up their demonstrations at construction sites to protest the dearth of "brown faces" (Negroes and Puerto Ricans) in the building trades. Negro children crawled under halted trucks, grinned as cops dragged them out. A group of youths stormed a crane, climbed to its hook and clung there. Groups of pickets formed human chains, locked arm-in-arm to prevent trucks from entering or leaving the medical center site. When police moved in to break the chains, other demonstrators formed new chains right behind them. At one site, mounted police rammed their way into...

Author: /time Magazine | Title: Civil Rights: Not Racism, but Nepotism | 8/9/1963 | See Source »

Their staple crop, presumably grown on the river flats after the annual freshet, was lima beans, but they also ate reed shoots, berries and an unidentified tuber. They caught fish with hooks made by tying tender young thorns into a hook shape and letting them harden that way. They had no cotton or wool, but they wove cloth and fish nets of coarse fibers...

Author: /time Magazine | Title: Archaeology: The Lima Bean People of 6,000 Years Ago | 8/2/1963 | See Source »

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