Search Details

Word: hooper (lookup in dictionary) (lookup stats)
Dates: all
Sort By: most recent first (reverse)


Usage:

...reasons for this loss of broadcasting time by the Boston Symphony were not made public. But it is known that the Hooper rating of a symphony orchestra broadcast is low; the most popular orchestra on the air, The New York Philharmonic, has only five million listeners as compared to the twenty million for Jack Benny or Bob Hope...

Author: By Brenton WELLING Jr., | Title: BRASS TACKS | 3/7/1950 | See Source »

Pollster Claude Ernest Hooper threw a new scare into radio broadcasters. In Manhattan at the start of 1949, he reported last week, radio had some 81% of the nighttime broadcast audience, television only 19%. But by year's end radio's share of the nighttime audience was down to 59%, TV's up to 41%. The Hooperating was just what TV hucksters had been waiting to hear. Their flat prediction: TV's current U.S. audience of 12 million persons will be trebled...

Author: /time Magazine | Title: Radio: Neck & Neck | 2/20/1950 | See Source »

Retiring executives include John G. Simon '50, President; Sedgwick W. Green '50, Managing Editor; Thomas C. Simon '50. Business Manager; Jacques E. Levy '49, Photographic Chairman; Bayard Hooper '50, Associate Managing Editor; Donald Carswell '50, Sports Editor; and Edward M. Cowett '51, Advertising Manager...

Author: NO WRITER ATTRIBUTED | Title: Crimson Changes Officers Today; Fouquet, Norman Head New Board | 2/7/1950 | See Source »

...panel member on Woodrow Wilson's New Freedom. The biggest mail response was won by a discussion of Izaak Walton's Compleat Angler, but that was probably more a tribute to Panel Member Herbert Hoover than to Walton's book. Once, when Invitation was rated by Hooper, Racine's Phedre, for some unexplained reason, scored highest. Lowest was Mark Twain's Tom Sawyer...

Author: /time Magazine | Title: Radio: The 69th Most Popular | 1/9/1950 | See Source »

...article printed above does not now, and never has, represented the opinion of Donald Carswell, Peter B. Taub, Charles W. Bailey, William S. Fairfield, Bayard Hooper, or any of the CRIMSON's regular sports writers. They left town for the summer two days...

Author: By Dombe Bastide, | Title: The Sporting Scene | 6/15/1949 | See Source »

Previous | 58 | 59 | 60 | 61 | 62 | 63 | 64 | 65 | 66 | 67 | 68 | 69 | 70 | 71 | 72 | 73 | 74 | 75 | 76 | 77 | 78 | Next