Word: horchow
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Dates: during 1970-1979
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...adage that there's no fool like a Yule fool. Said Bergdorf Goodman Executive Vice President Leonard Hankin: "This was the kind of Christmas where people were investing in things because they were not so sure of what was going to happen to their dollars." Added Roger Horchow, owner of the zooming eight-year-old The Horchow Collection mail-order firm: "People are looking for good value, not whimsical merchandise. People are buying what they know will cost more later...
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