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Word: horenso (lookup in dictionary) (lookup stats)
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Usage:

...plans - to places like Kyushu, where he visits McDonald's restaurants - and ruminates about his favorite burgers. He bungles his attempts at written Japanese and mispronounces words with a staccato-like butchering of the language. One online video shows him talking to himself while practicing from a phrasebook, proclaiming "horenso" (spinach) with a gesture. Mr. James has appeared in two commercials since the campaign began, in which he also mistakes words, for instance, yelling "tamago" (egg) in Japanese instead of the similar-sounding word tamaya, which is shouted during fireworks...

Author: /time Magazine | Title: Not Everyone Is Lovin' Japan's New McDonald's Mascot | 8/25/2009 | See Source »

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