Word: hornik
(lookup in dictionary)
(lookup stats)
Dates: all
Sort By: most recent first
(reverse)
...involved, strong-minded and great networkers--and this book provides interesting examples of different types of opinion shapers. Still, anecdotes do not a target audience make, and Madison Avenue's conundrum remains: everyone knows that 90% of advertising is wasted--but no one knows which 90%. --By Richard Hornik...
...rendering the new iX (international exchange) the 500-pound gorilla of European markets. "This deal has been in the works for years but kept breaking down over whether the merged exchange should use the German or the British electronic trading platform," says TIME Atlantic business editor Richard Hornik. "But three weeks ago, that debate was rendered moot when the British system crashed and shut down electronic trading in London for eight hours...
...Frankfurt market's Xetra trading system is the real success story of the merger. "Ten years ago, you'd have been laughed out of the room for suggesting that London and Frankfurt could merge as equals," says Hornik. "At that time, the German bourse amounted to nothing. But they were much faster to take advantage of the possibilities of high tech, and the Frankfurt market has turned itself into Europe's NASDAQ - the center of the continent's burgeoning technology investment sector." NASDAQ appears to have recognized that reality, too, by signing a memorandum of understanding with...
...seeing the companies traded on stock markets merge, the merging of market trading systems themselves are yet another symptom of globalization. "Ever since you've had the move toward a single currency in Europe, there's been pressure from institutional investors for a Europe-wide trading system," says Hornik. "Previously, a Dutch pension fund, for example, was legally bound to keep the bulk of its investments in the same currency as its liabilities, i.e., Dutch guilders. The euro made it possible for them to invest across borders, which has been an inefficient and costly process as long as each country...
...Hornik, TIME's European business editor, is a former Hong Kong bureau chief