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Word: horseheads (lookup in dictionary) (lookup stats)
Dates: during 1940-1949
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Usage:

...sell the average U.S. male something he had always skittered away from buying-a line of for-men-only cosmetics, ranging from perfumes to bubble baths. In the nation's stores, bashful men fingered flashy bureau and bath sets, shaped like whiskey bottles, perfume bottles sporting horsehead corks, pictures of big game. One Midwest manufacturer crowed over a solid gold shaving bowl worth $1,875, without the soap. ("Boy, that's luxury...

Author: /time Magazine | Title: ADVERTISING: For Men Only | 11/19/1945 | See Source »

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