Word: hottest
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...were made by rabbits and horned lizards seeking shade; by night, the only noise was the sound of coyotes howling. Now the dunes reverberate with the sound of engines rev ving and backfiring. These are the echoes of the desert dragster, practitioner of the West's newest, and hottest, fad - desert drag and dune racing...
...start next year. Two of the three could be forwards Barth Royer and Chris Gallaghor. Royer leads the freshmen with a 15.7 scoring average and has looped as many as 33 points in a game. One tenth of a point below Royer's average, at 15.6, is Gallaghor, whose hottest night produced 28 points...
Brooks Brothers has put it back in the window for the first time in years, and retailers at last week's men's-wear convention in Dallas were cheering the revival on. Double-breasted blazers, jackets and topcoats have already become the hottest-selling items in stores across the country. A spruced-up version of the suit (narrower lapels, suppressed waist, 11-in. side vents) is now making its bid in spades. Johnny Carson has sported it on his TV show, and fashion magazines have touted it as the latest chic...
...diplomatic assignments were Garcia-Godoy's way of getting the leaders of both military factions out of the country and giving the hottest tempers on the island time to cool. The rebel departure alone seemed to help. Last week nightly shootings, bombings and other terrorism tapered off, and a leftist-called general strike fizzled even before it began...
...General Foods has fired one of its four agencies outright (Foote, Cone & Belding), stripped a major account from another (Benton & Bowles), and rejiggered product assignments between the remaining two (Young & Rubicam and Ogilvy & Mather). In the process, General Foods showered $17.5 million in new accounts on two of the hottest agencies in the business: 13th-ranking Doyle Dane Bernbach, whose sophisticated soft sell for Volkswagen and inverted hard sell for Avis has spawned a school of imitators, and 18th-place Grey, whose strong suit is marketing. Since last September Doyle Dane has received new billings worth $35 million from...