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...broke new ground again when an hour-long commercial entitled “Case for the College,” read by Pusey, hit the radio airwaves in March of 1958. According to the Boston Sunday Herald, this marked the first time that a college had run a commercial to solicit funds. In addition to being broadcast nationwide, the piece was carried by stations in Canada, Ecuador, Korea, the United Kingdom, China and beyond...

Author: By Jamison A. Hill, CRIMSON STAFF WRITER | Title: Preparing the Age that Was Coming | 6/1/2007 | See Source »

...called Gore"improbably charismatic" and an "environmental prophet," which couldn't be further from the truth. A wooden, pseudo-scientific charlatan would be more accurate. This is not your finest hour...

Author: /time Magazine | Title: Inbox: Jun. 11, 2007 | 5/31/2007 | See Source »

...John Lewis He's the go-to guy at Kauri Cliffs, an American-owned luxury lodge in New Zealand's Bay of Islands region. On misty nights, Lewis has been known to drive to Kerikeri Airport (an hour away) and even Auckland (four hours away) to collect guests personally, so they wouldn't have to navigate the darkness on the "wrong" side of the road. An accomplished harpsichordist who performed around the world, Lewis loves the challenge--given the lodge's remote location--of persuading musicians to perform at guests' anniversary dinners. Matauri Bay, Northland, New Zealand...

Author: /time Magazine | Title: Mission Impossible | 5/31/2007 | See Source »

Radio's got a problem. Although some 200 million people tune in each week to hear their favorite overcaffeinated DJ or catch those crucial rush-hour traffic updates, it's getting tougher to hold listeners' attention. Facing flat revenues and competition ranging from iPods to music phones, the 87-year-old industry is scrambling to reinvent itself. But not even satellite radio or the new HD format addresses this analog medium's fundamental flaw: it doesn't give people any say in which songs they hear. If you don't like a track or a DJ, your only option...

Author: /time Magazine | Title: Learning to Love Radio Again | 5/31/2007 | See Source »

...Kierland Resort & Spa in Scottsdale, Ariz., expectant parents can purchase the "Bundle of Joy" Babymoon package, which includes a 24-hour Cravings Chef service, a couple's massage and breakfast in bed. The hotel even created a new position in April called the director of fun--one of the few in the entire lodging industry. With a background in the cruise business, Joshua Riffe has a mission to oversee the creation of leisure activities and programs. Part of his job begins up to two weeks before a guest arrives, with a phone call to inquire about any special reservations...

Author: /time Magazine | Title: At Your Service | 5/31/2007 | See Source »

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