Word: hoya
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Puma found success with such star athletes as Joe Namath and soccer king Pelé, who led the brand to superstardom in major arenas. Athletes such as Walt Frazier, Oscar de la Hoya, Martina Navratilova and Serena Williams followed suit, and Puma further revolutionized the category with the introduction of Velcro fasteners. Not content to stay in the stadium, Puma branched out, marrying sports with fashion in 1998 with a collection of Jil Sander--designed sneakers. Lines for Christy Turlington's Nuala brand followed, as did Evisu's True Love Never Dies jeans and collaborations with Philippe Starck and Alexander McQueen...
...Next Great Champ," a boxing reality show, starring Oscar de la Hoya, that will beat NBC's "The Contender," slated for January, to the - no, it's too easy...
...appeared ever more certain that Princeton’s John Thompson III would be named as the head coach of the Georgetown men’s basketball team, the whispers grew in volume becoming open musings about the relative strengths of the Hoya...
Harvard fended off a Hoya push to beat Georgetown handily by almost five seconds on Mercer Lake, N.J., where the rowers also battled mid-30s temperatures and a strong crosstail wind that created whitecaps in the middle of the course...
...freshman events, both novice boats beat their Hoya counterparts, bouncing back from losses the previous day. In particular, the first freshman boat’s win was impressive in light of an interesting race...