Word: hsu
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According to Hsu and Shapiro, anyone who reads Inside Edge will get the joke. Before they produced the first issue, the publishers even ran focus groups "to make sure that people could catch when we're serious and when we're not, "Hsu says...
...Mike' is definitely tongue-in-cheek," Inside Edge Editor-in-Chief Jonathan Hsu '94 tells me, nothing a disclaimer that bids readers to ignore Mike's "advice." I ask Hsu to show me which segments of his magazine are tongue-in-cheek. He points to nearly every page. But the word he uses is "entertaining...
...short, there's nothing Machiavellian about Inside Edge. Hsu says that if the magazine has a "message" at all, it is public service. Inside Edge urges its readers to use condoms and to stay away from drugs. Hsu explains that the traditional media doesn't relay these ideas successfully. But readers will listen to the Inside Edge editors. "They trust us," Hsu says. "At least they can relate...
Beyond that, Hsu's "position" is nonexistent. On final clubs, the closest things Harvard has to bastions of Edge Men, Hsu has only this to say: "I don't like the fact that they're exclusionatory...
...Exclusionatory?" Hsu uses the word again and again. This guy isn't slick--ne's just earnest. Is he an Edge Man? "Most definitely," he says. "But I'm also a Harvard Man. I'm also a New Jersey Man. I'm also a Community Service...