Word: hucksterism
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Bolstered by an opening day's sales of more than $150 worth of automobiles, clothes, and records, Radditudes announced last night that auctioneer Anna Prince, Radcliffe '48, will again mount the huckster's stand today for a final fling at the pitchman...
There is one part of the modern burlesque show, however, which is almost worth the price of admission: the management's between the acts sales line. The head huckster's is the greatest performance...
...this worst of postwar winters, but they were not all friendless. Some beasts set out to help themselves. In Britain, Lincolnshire crows, hard put to find fodder under the heavy snows, were attacking sheep; one herder last week reported three sheep killed by the raiders. In the U.S., a huckster's horse with a will of his own staged a sit-down strike smack in the middle of a busy Baltimore street...
...Kobak is an unpressed little man with a face that might have been clipped from any old banquet photograph -shy, inexact grin, blurred eyes, tired grey hair. Actually, he is a sensationally successful huckster, known far & wide among radiomen as The Great Salesman. He loves Donald Duck, practical jokes and the Notre Dame team. He signs his letters with a great big friendly "Ed." In his office is an eight-foot bull whip; Ed likes to snap it around and make like a slave-driver. But all his employees know that Ed is just kidding; he's really...
...book begins with a belligerent introduction by a topflight fellow-designer, E. McKnight Kauffer, who thinks advertising art in the U.S. is "of the poorest quality" but makes an excep tion for Rand. The trouble with advertising art, Kauffer says, is "fright and [the] over-organized departments" of huckster-dom: "This in-between world of research, rationalization and sales talk no doubt gives the client faith and courage-but it generally kills the designer's value. . . . Fear, sex, maternity, snobbism, such are the themes of 90% of advertising that daily haunt our eyes. Hitting below the belt, appealing...