Word: huhs
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Dates: during 2000-2009
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...Huh is the first to admit his company could easily have wound up on FAIL Blog. For the uninitiated, that's his wildly popular website to which users submit photos and videos documenting such colossally stupid moves as writing a billboard partly in Braille and using a trash can as a bike helmet. Like the rest of the 20-odd websites Huh owns, FAIL Blog was added to his empire for no more specific reason, he says, than "Dude, I think it's funny." (See the 25 best blogs...
These spellbindingly inane blogs were built with the kind of user-generated content that has made Facebook and YouTube tremendously popular. But unlike these bigger sites, Huh's company has been in the black since its first quarter. Pet Holdings managed to haul in seven figures from advertising, licensing fees and merchandise sales during the first six months of this year, according to a report given to Huh's investors. His advertising model is low rent; 30% of ads go for premium prices of up to $8 per 1,000 page views. The rest can sell for as little...
What's working, exactly, is a series of viral humor sites intended simply "to make people happy for five minutes a day," as Huh puts it. Huh, 31, a journalist turned dotcom entrepreneur, was born in South Korea and moved to California when he was in his teens. He launched Pet Holdings in 2007 when angel investors helped him buy a new website called I Can Has Cheezburger?, which is a compendium of "Lolcats," laugh-out-loud feline photos captioned in "kitty pidgin," or artfully misspelled imaginings of cats' inner monologues. (The original Lolcat features a fat gray fur ball...
Speaking to the Times this year - and echoing what he told the Guardian staff and some 1,000 techies at the 2008 Future of Web Apps Expo in London - Huh said the key to making a site take off is connecting it to a cultural phenomenon. I Can Has Cheezburger?, for instance, pokes fun at an oft-maligned, inscrutable household pet, appealing to cat lovers and others. (Huh is allergic.) FAIL Blog has helped popularize fail as both a noun and an exclamation, not to mention an easier-to-spell synonym for schadenfreude. Another site, This is Photobomb, gives...
...represents our parks, which are thrilling and a place where you can go to let loose and actively participate in life. You can come to Six Flags and push yourself to extremes. He represents the emotional need that people have to accomplish something and perform at their best." Huh? For many, Mr. Six just represents the emotional need to change the channel. And perhaps ditch Six Flags forever...