Word: hullabaloo
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...Costs: The results of this headache hullabaloo have been spectacular in terms of sales: less than one year from scratch, Mejoral has recovered (on a yearly basis) some four-fifths of the 25-year-old aspirin market that Sydney Ross and Sterling International lost when the Cafiaspirina arrangement was canceled. But the Mejoral push has also been spectacular in terms of costs: close to $2,000,000 of hard Sterling cash went into Latin American advertising last year, using up perhaps 30% of its Good Neighbor gross. Other costs have skyrocketed too: e.g., 2,000 employes, many of them meticulously...
...this hullabaloo the Forest Service had one further talking point that may sway Layman Roosevelt to rule in its favor. The only obvious way to prove whether or not the popguns can rescue the nation from the threatened lumber shortage is to let them try. If a way can also be found to give the big mills more labor and machinery, that would be just so much more gravy...
...passing drill, Leo Flynn was unveiled as a better-than-average tosser. All the hullabaloo about Flynn's running ability has overshadowed his passing talent, which is not inconsiderable. Next to Comerford (and that name has two r's) he is probably the most accurate passer on the squad...
That all this hullabaloo was worth the noise was obvious: the venerable American Iron & Steel Institute last week reported that U.S. scrap stockpiles have dwindled to only two weeks' supply (2,429,000 tons), far & away the lowest ever and 40% below 18 months...
...TIME [July 20] has joined the hullabaloo against the sale of camphor and phenol for athlete's foot...