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...just the opposite: single women, 18 to 34, who are not knockouts, who are unsure of themselves, who are searching for a man. It is a recipe concocted by Editor Helen Gurley Brown, 45, author of the bestselling Sex and the Single Girl, and it has turned a humdrum publication of women's features into a sort of female Playboy. Since the winsome Mrs. Brown took over three years ago, circulation has increased 16%, to more than 900,000, ad revenues have more than doubled, to $3,600,000. Mrs. Brown likes to think of her magazine...

Author: /time Magazine | Title: Magazines: Big Sister | 2/9/1968 | See Source »

...indifference of a metronome. Prokosch uses all the four-letter words that his earlier elegance would have found quite supererogatory. Even more drearily, there is nothing new here about Byron. The hero's comments on love and life as rendered by the author fall into a tone of humdrum recital that makes one wonder if the Byron of Don Juan ever existed. He is better remembered in his own words...

Author: /time Magazine | Title: Books: Short Notices: Feb. 9, 1968 | 2/9/1968 | See Source »

Every now and then, the Youth and Sports minister rounds up as many young people as he can find, and insists they get organized and name some leaders. But modernization in Adzope is such a humdrum thing that nobody seems much to care...

Author: By George R. Merriam, | Title: The Ivory Coast: Old and New Exist in Awkward Mixture | 1/19/1968 | See Source »

Kentucky: Nunn Better One of the few bright touches in Kentucky's humdrum gubernatorial race was provided by an irreverent underground slogan: "Half an Oaf Is Better than Nunn." Republican Candidate Louie B. Nunn, 43, a back-country lawyer who in years past managed the successful senatorial campaigns of John Sherman Cooper and Thruston Morton, countered with his own vaguely punny slogan: "Tired of War? Vote Nunn." Kentuckians chose Nunn. Defeating Democrat Henry Ward, 58, a former highway commissioner handpicked by retiring Governor Edward Breathitt, Nunn became the first Republican Governor elected in Kentucky since...

Author: /time Magazine | Title: The States: Local Concerns | 11/17/1967 | See Source »

...theory, a superintendent or principal is a top teacher who has earned promotion; shoving him aside seems self-defeating, even from the teachers' viewpoint. Yet the best teachers tend to shun administrative chores, particularly detest the humdrum courses in educational administration that many states require in order to qualify for supervisory posts. One result, concedes B. Frank Brown, the innovation-minded superintendent of Florida's Brevard County, is that many administrators are "former coaches, who get by with a pitch, a smile and flimflam." Others become mere paper-shufflers...

Author: /time Magazine | Title: Public Schools: A Claimant to Power | 10/13/1967 | See Source »

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