Word: humoredly
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Dates: during 1960-1969
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...TIME'S cover this ' week has been fracturing friends and audiences for years with this brand of humor. For Bennett Cerf, astute publisher, is also well known on TV and off as an addicted punster. As such, he has a large, sympathetic but highly competitive following among TIME writers. The urge seems to be irresistible. The signs of a practicing paronomasian at work are easy to spot: the writer hunched over his typewriter chuckling to himself, the smile twitching the corner of his mouth as he turns the story in to be edited, the expectant grin...
...prefers shaking hands to shaking minds. He retains the stocky build, the rugged appearance and vigor of his football days on the Michigan varsity. And his earnest squarely-cut brow wrinkles in disappointment at the first sign of ideological disagreement. He likes folksy, apple pie and ice cream humor (Any aspirations in the executive branch, Mr. minority leader? "Oh no fellas, my wife wouldn't let me.") When words or ideas come slow, Ford smiles man to man, and gestures with a large, chunky hand...
...part of the world that had gone no place since the Civil War, the directionless road of vaudevillian fame was far more apt as a symbol of Arkansas' dead-end economic and political condition than as a sampling of Ozark humor. For all its majestic forests and fertile bottom lands, its bountiful natural resources and the Mississippi on its eastern frontier, the state remained for long decades a kind of limboland...
Ethnic and racial humor, virtually taboo during the selfconsciously liberal years following World War II, is more acceptable than ever. The jokes are not the same as in the old vaudeville days, when they were based on the comic ignorance of the victim. The Rastus and Izzie jokes are gone. Today it is largely Jewish comedians who tell jokes about Jews, Negro comics about Negroes. Italian Comedian Pat Cooper (Pasquale Caputo) tells how his seven-year-old son asks what N.A.A.C.P. stands for. When he is told that it stands for the National Association for the Advancement of Colored People...
...Good Humor Man. Mahoney, who was personally recruited by Simon for the chief executive's chair, seems effervescent enough for the task. A New York City native who now occupies a Park Avenue apartment scarcely a block from the old East Side neighborhood in which he was born, Mahoney began his business career as a mailroom clerk in the advertising agency of Ruthrauff & Ryan. While working at the job, he commuted to Philadelphia's Wharton School of Finance, ultimately earned both a business-school degree and an account executive's office at Ruthrauff & Ryan...