Word: huppe
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...Hupmobile owners in the U. S. will be asked to send to the company the names of at least four prospective Hupmobile buyers. "We acknowledge this service with a trifling gift-a flameless cigaret lighter" (presumably Mr. Andrews' own Elektrolite). The suggested names are turned over to the Hupp sales organization, which will then try some "modified high-pressure." If one of the suggested prospects actually buys a Hupmobile, the person who sent in the name will receive a commission of $20 by going on the Hupp payroll at $5 a week for one month. Nothing is deducted from...
...shrewd, genial, supersalesman is Archie Moulton Andrews, board chairman and largest stockholder of Hupp Motor Car Corp. In 1932 when this arch-promoter was backing the sale of securities in packages of one share each in 25 or 50 companies, he confidently expected his merchandise to become the "Ford of the American investment business." When he was pushing his Elektrolite cigaret lighter, he used to rub his hands over the 120,000,000 U. S. birthdays as prospective gift sales, crowing: "Give me 5% of them and I'll make $10,000,000." A sworn foe of Wall Street...
...Boss of Hupp for half a year, Archie Moulton Andrews last week announced a new wrinkle in automobile merchandising, described as "an adventure in profit-spreading." The "adventure...
Hupmobile began the year with a radically aerodynamic model and a brand new president, William J. McAneeny, onetime head of Hudson. Just before Hupp's Chairman Archie Moulton Andrews hired him, Mr. McAneeny gained Detroit's gratitude by securing waivers from the big depositors in defunct First National Bank, thus permitting a 100% payoff to all accounts of $300 or less. Most distinctive feature of the new Hupmobile is its headlights, which, while a part of the body, are carried in outline straight back into the cowl...
...Washington County, Ohio, three years ago J. W. Yerian, 61, and John Hupp, 69, onetime oil-riggers, went to the poorhouse to live. Last summer their Superintendent smiled indulgently when they cackled of oil in the back yard, gave them permission to drill. From grinning neighbors they borrowed drill and engine. Fuel they had none till they discovered and worked a seam of coal on the grounds. Three weeks of drilling and they struck oil-30 barrels a day. Last week Superintendent and neighbors grinned no more when Yerian & Hupp turned down $10,000 for the well, organized Pauper...