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...anyone, Lenny Bruce, the angry, violent screamer from the acid gut. Pryor changed his act, bringing it back in spirit to Peoria's black ghetto and the mean streets all over the U.S. He started to talk in the argot of the pool shark and the hustler, a language so obscene that it is no longer obscene, with four-letter words so common that they now seem part of the verbal furniture. Is he vulgar? Of course, but not in his own eyes. "Vulgar," he says, "is like Richard Nixon being allowed in Red China. That's very...

Author: /time Magazine | Title: Show Business: A New Black Superstar | 8/22/1977 | See Source »

Faced with returns of thousands of unsold newsstand copies, Playboy has now cut back its circulation guarantee from 5.4 million copies a month, to 4.5 million-exactly the same as its upstart rival Penthouse. (Hustler and Playboy's naughtier younger brother Oui are the other two top sellers.) Since with age and success Playboy has become the most "conservative" of the sex magazines, some might argue that its newsstand decline only proves Gresham's law. But this morality play isn't all that simple. It has more to do with society's shifting sexual standards...

Author: /time Magazine | Title: NEWSWATCH by Thomas Griffith: Merchants of Raunchiness | 7/4/1977 | See Source »

...degree of raunchiness in the pornography magazines depends on how each publisher assesses his need to be daring, his hankering for respectability and acceptance, or his fear of the law. Hustler, raunchiest of them all, aimed at blue-collar workers, has only the law to fear. Cheaply edited but high in price ($2.25), it scorns respectability and advertising because it makes so much on circulation alone (a news dealer, who gets from 20% to 30% of a magazine's cover price, earns five times as much for selling a copy of Hustler as he does from a 45? Woman...

Author: /time Magazine | Title: NEWSWATCH by Thomas Griffith: Merchants of Raunchiness | 7/4/1977 | See Source »

...WATS line on which she curses and cajoles (in her soft little-girl voice) at least 80 people a day. After her 1973 marriage to Screenwriter Jean-Claude Tramont, Mengers reports, she spent most of their honeymoon in telephone booths on various Greek islands. 'Im a hustler," she admits, but she does not like to be called a "packager." She considers herself instead a "liaison between the motion picture community and the artist." Mengers' well-pruned roster of artists includes Candice Bergen, Peter Bogdanovich, Gene Hackman, Ali MacGraw, Ryan O'Neal, Burt Reynolds and Barbra Streisand, whose...

Author: /time Magazine | Title: Living: The Sherpas of the Subclause | 6/13/1977 | See Source »

Fading Patriarch. In his office, George Steinbrenner, a volatile, charming hustler, who is principal owner of the Yankees, looked as pained as if someone had punched him in the wallet. "I buy advertising in the New York papers," he said, "and I know how expensive that is. One way to look at the newspapermen's stories is that they're free space. So the question is: How do we use the free space?-and the answer is not well lately...

Author: /time Magazine | Title: BYPLAY: Encountering the Yankees | 6/6/1977 | See Source »

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