Word: hutton
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...Reagan is recovering remarkably well from surgery," Reagan's physician John Hutton said in a statement Hutton said Mrs. Reagan's 12-physician team is "completely satisfied with her progress in every respect...
...touches these days seems to turn to gold, if not platinum. Enjoying the highest Q rating in history (the definitive show-biz gauge of audience appeal), Cosby has long been one of TV's most sought-after commercial pitchmen; he currently does ads for Jell-O, Kodak and E.F. Hutton. His stand- up performances draw packed crowds everywhere, from the showrooms of Las Vegas to Radio City Music Hall. (His going rate for one-nighters: $250,000.) A videocassette, Bill Cosby: 49, sponsored by Kodak and produced by Cosby's wife Camille, has sold 200,000 copies so far, more...
...with children, Jell-O hired Cosby in 1974 for a series of commercials in which he talked and mugged with youngsters eating Jell-O pudding. He was soon in demand for other TV spots, hawking products for Ford, Texas Instruments and Coca-Cola, among others. His latest client, E.F. Hutton, reportedly paid him more than $5 million for a long-term deal. "The advertising business was looking for universality that shatters the color image," says Fred Danzig, editor of Advertising Age. "Cosby does that...
When E.F. Hutton talks to its employees these days, they are expected not only to listen but also to take out their crayons. Last week the firm began distributing, at a cost of $50,000, The Hutton Neighborhood Coloring Book and a box of crayons to its 18,500 workers. The purpose is to boost staff morale, which was battered by Hutton's 1985 guilty plea to a check-overdraft scheme and further bruised by the company's $90 million loss last year...
...book tells of troubles in the E.F. Hutton neighborhood: slumping lemonade sales and rough times with kids like Merrill Lynch. Presenting a "vision of what we can be," the book urges employees to do "much more with much less." But the attempt at spirit lifting may backfire. "Disgusting," said an executive. "We would prefer to think that management could communicate with us in an adult fashion...