Word: hyatt
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...brand loyalty." Starwood Hotels & Resorts chairman Barry Sternlicht tried in vain to lure Schrager to his camp. The company, which owns the Westin and Sheraton chains, is currently busy rolling out the self-consciously hip W line of hotels in 16 cities, including Seattle, Atlanta, Chicago and Los Angeles. Hyatt is opening more of its smaller, luxury Park Hyatt brand--boutiques for grownups--while Marriott and Bass hotels are taking notes...
LAWYERS FOR ALL Is your company one of the increasing number that offer prepaid legal plans through payroll deductions? Set up like HMOs, the plans use networks of lawyers to handle estate planning, real estate transactions and other basics. (Divorce is extra.) Some examples: Hyatt Legal Plans, owned by MetLife, charges $13.50 a month; Legal Club of America provides free and discounted services for $8 a month...
...widening flood of Americans into later life--Tina Turner turns 60 this year!--guarantees that elder care will be a 21st century growth industry. The market, which was $86 billion in 1996, is expected to reach $490 billion by 2030. That potential is attracting such big developers as the Hyatt Corp. and Marriott International hotel operators. The 3,300 units of senior housing that Hyatt operates in 16 communities around the country are worth an estimated $500 million...
...usually mean better service, and many hotels and cruise lines offer special programs. True, they do so as a way to increase bookings and fill rooms, but that doesn't change the fact that these programs are often excellent and usually of particular interest to a sophisticated audience. The Hyatt Regency in Beaver Creek, Colo., co-sponsors an education program for those over age 50 called Explore '99, with wide-ranging areas of study to choose from: astronomy, global issues, painting, history, music. The week-long program costs $1,950 per person, which includes some meals as well...
...Hyatt's Classic Residence, which operates a dozen upscale retirement communities in the U.S., has worked with Duke researcher Schiffman to create flavor- intensive recipes. Its stock in trade: stock. Classic Residence chefs typically prepare meats, for example, by marinating them in broths that have been reduced to concentrated essences. Appealing presentation is also vital, says Cheryl Lucas, assistant vice president of food and beverage. "When you walk into our dining room, it's very important for the look of the food and the aroma to be appealing to you. Literally, if you are not enjoying those first experiences, your...