Word: hybrids
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...risks. Reva faces a growing list of potential competitors that plan to launch all-electric and plug-in hybrid vehicles over the next several years. GM's Chevy Volt is expected to debut in the U.S. in 2010; BMW says it will test-market an electric car in Britain and other countries later this year; while Renault-Nissan plans to make an electric car by 2012. A Frost & Sullivan study reckons that by 2020, at least 15% of all new cars sold will be electric. (See the 50 worst cars of all time...
...some accounts, the next 10 years will see as many as 1.6 million electric or plug-in hybrid vehicles zipping around the state, in what is shaping up to be the nation's e-car proving ground. But in the 1990s a similar optimism hit here too, only to fizzle as gas prices plummeted and gas-guzzling SUVs took over the auto market with a vengeance. (See the history of the electric...
...SoCal Edison maintains the largest EV fleet in the country, with some 300 electric vehicles, mostly Toyota RAV4s and trucks. It also operates in Pomona the Electric Vehicle Technical Center, a facility advanced enough to have automakers knocking. Ford's plug-in hybrid Escape SUVs have been tested there, and others, such as Mitsubishi's iMiEV subcompact and Daimler's plug-in hybrid van, are under review. General Motors' much anticipated plug-in hybrid, the Chevy Volt, has been put through its paces in Pomona...
...hybrid Silverado, which gets better than 20 m.p.g., is the first genuine hybrid in the critical pickup-truck segment, which represents 15% of the total U.S. market. It's promising but a bit undernourished - the launch of this new hybrid truck has been undermined by cuts in production and advertising as GM has struggled to conserve cash. GM CEO Fritz Henderson says company-wide production should level out during the second half of 2009, and Peper asserts that advertising across models will increase over the next six months. If the hybrid Silverado is successful, it could be a very tangible...
...downfall of the SUV has been predicted for years. You say it's coming at $6 per gallon. Can't someone develop a safe, light, super-green SUV? It's certainly possible. But it wouldn't be a car accessible to many people. Take Chevy's Tahoe Hybrid, for example. This truck contains cutting-edge technology. But [here's] the bottom line for this hybrid SUV: 21 m.p.g. at a cost of $50,000. Those aren't stats that come close to practical. When gas reaches $6 per gallon, Americans will take the path of least resistance - and that means...