Word: hybrids
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...model is called the Edge). And he will gamble that saving the planet from the car industry is the biggest long-term priority of all, so he will pour billions of dollars into eco-friendly factories and cars. Most notably, the company will dramatically increase production of its hybrid gas-electric models, promising to produce 250,000 a year by 2010, a tenfold increase from last year's output. "The old way of doing things doesn't work," Ford says. "Is [this] risky? Of course it's risky. But I tell you what: Going the way we were going...
...shorting Ford stock. "Insiders have too much of a connection to the status quo and the legacy of the company to make the tough decisions that are needed." Executives humored him but cringed when he announced he wanted to make his company environmentally friendly, long before Toyota's hybrid Prius became a household name. "I think that I was perceived perhaps as a Bolshevik early on," says Ford. Other comparisons were not so kind...
...became chairman, Ford pushed two projects that have since become important signs of where the company is heading: he rebuilt the Rouge plant, which now has a roof of green grass, skylights and a program that turns polluting paint fumes into hydrogen fuel cells, and produced the Escape Hybrid, the first SUV hybrid to hit the market...
...WORKERS CONTINUE TO MAKE $65 AN HOUR WHEN THE CHINESE ARE DOING IT FOR $2 AN HOUR? There's an opportunity in this country for high-value, high-intellectual-content work to be done. I think of things like hybrids and the next generation of hybrid systems and transmissions. But there's no question that for other parts of the work stream, it's going to become much more difficult to be a player in this country...
...Korean-American novelist who has written about this generation's journey. "They had to create themselves." In doing so, they have updated the old immigrant story and forged a new Asian-American identity, not wholly recognizable in any of their parents' native lands but, in its hybrid nature, vibrantly American...