Word: hype
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Despite the hype, the Crimson knew its path would not be as easy as some suggested. In addition to playing the five teams that defeated Harvard in 2009, the Crimson’s 2010 slate also included a Harvard Stadium rematch against Duke, which opened the season ranked No. 2 in the country...
...However, Justice Secretary Jack Straw has refused to reveal the offense, for fear of revealing Venables’s identity and preventing the opportunity for a fair trial. The case is not typical of any justice system, and should Venables’s new crime be revealed, the resulting hype will likely limit the possibility of a fair trial by an unprejudiced jury...
Renting a former Hollywood studio and filling it with over 200 paintings, sculptures and prints, and an installation of 25,000 books, the exhibition is of comically immense scale. But the media-hype and careful manipulation of marketing strategies ensures Guetta’s circus is a ground-breaking success...
...survive their night in the city, and their marriage never seems in danger of disintegration, such tensions are ultimately trivial. The movie is a comedy, and shouldn’t be treated as anything else. Carell and Fey’s collaboration definitely lives up to the hype and is worth seeing. And the movie also provides a timeless moral: don’t steal someone else’s reservation...
Free food, tailgating, and thousands of UC-purchased shirts littered the outskirts of the field, all part of an effort to act on the hype that had surrounded this matchup since Harvard upset the Blue Devils in its 2009 season opener...