Word: hype
(lookup in dictionary)
(lookup stats)
Dates: during 1960-1969
Sort By: most recent first
(reverse)
Today, however, the songs of revolution are more explicit, the four-letter words are more frequent. And it all begins to smack of what publicity men call "the hype." Says Ed Denson, Country Joe's manager: "When these people talk about revolution, they mean protest, but they found that the word revolution shocks. The MC5 are taking a protest one step further to get attention." The MC5 clearly practice much of what they preach, as is shown by their string of arrests on charges of noisemaking, obscenity and possession of marijuana. Just as clearly, even their most aggressive songs...
...would have thrived on it. A more serious flaw is the film's musical score. It is not as objectionably cute as that of Water Birds, in which whooping cranes mated to Liszt's Second Hungarian Rhapsody, but it is bad enough. Presumably it is supposed to hype up interest, but jaguars are too accomplished at scene stealing to need help from massed violins...