Word: hype
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Dates: during 2000-2009
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...begin by clearing away some of the clutter in our museums, the many distractions we have introduced into them—the commercial, the alimentary, the promotional, the entertaining, even…the educational, and by weaning ourselves of our reliance on temporary exhibitions and all of their attendant hype,” he writes in his article. “We need to be more modest in our efforts, to once again regard as our most important contributions the acquisition, preservation, and presentation of research of our permanent collections...
...drinks, in both their sweet taste and their ingredients (caffeine, fructose and taurine, a nonessential amino acid, are among the most common). They also share a penchant for aggressive, alpha-male names like Rockstar (which tastes like fizzy bubble gum), Venom (with a citrus bite), Blue Ox, Monster, Hype, "bone-crushing citrus" Piranha, Stinger and Whoop...
...fell into the hype surrounding this season too. After covering the Big Dance for two years, this was the year that I wouldn’t have to write the word “disappointment...
Being a friend to all can be a terrible burden, and inevitably there were those who found Jones' gentle omnipresence and memorable bio--her father is sitar legend Ravi Shankar, 83--a bit cloying. Skeptics were soon interpreting enthusiasm as hype and positing that Come Away with Me was merely a follow-up to the O Brother, Where Art Thou? sound track and Buena Vista Social Club--a pleasant little genre album that flattered its listeners' sense of eclecticism. Never mind that her success was the rare intersection of ubiquity and quality; to "real" music fans, the fact that nobody...
First she got Lundvall to promise that he wouldn't hype Feels like Home all over the world--"We aren't going to go crazy with advertising and promotion," he says--and agree that she could limit her number of publicity obligations. Then Jones, who lives on Manhattan's West Side, insulated herself with the near constant presence of her band, which includes her boyfriend of four years, bassist Lee Alexander. "I really wanted to write more songs for this record"--she wrote just two on the first--"and I wanted to write songs with them," says Jones...