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Word: hype (lookup in dictionary) (lookup stats)
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...wait around for a couple more years, the band will be a household name amongst hipsters and beachgoers alike. The band—hailing from St. Petersburg, Florida and led by Kyle Wyss and Orhan Chettri—released their debut LP this summer after six months of steady hype brought on by Kanye and others blogging about their music. “Season Dreaming” is the product of several years worth of material, and its title and the season of its release could not be more appropriate for a group whose lifeblood is sand and salty...

Author: By Andrew F. Nunnelly, CRIMSON STAFF WRITER | Title: Blind Man's Colour | 9/4/2009 | See Source »

...aged leaves can fetch up to $1,000. The drink is touted for its health benefits and is loved for its light, earthy taste. It is already a hit in Hong Kong, where rare teas are a status symbol among the city's élite, and it is generating hype outside China, too. Three high-profile Silicon Valley techies recently tweeted and blogged their way through a Puer tea tour of Yunnan. Dieters, meanwhile, are buzzing about rumors that Victoria Beckham, the svelte former Spice Girl, drinks Puer to lose weight. (Read "Storming the Teacup...

Author: /time Magazine | Title: Puer Tea: China's Next Hot Commodity? | 8/25/2009 | See Source »

...Still, Hoffman is confident the industry can thrive - and he's put money on it. This fall, he plans to open a luxury tea shop in California that will be a gathering place for American aficionados and a showcase for his fine, aged Puers. "There is a lot of hype and marketing, but that doesn't interest me," he says. "I am only interested in taste." People have offered to buy his collection, but he's dismissed them in turn. He wouldn't trade it now, he says, not for all the tea in China...

Author: /time Magazine | Title: Puer Tea: China's Next Hot Commodity? | 8/25/2009 | See Source »

...anxiety disorders ... [and] improving public attitudes toward seeking mental health in general, increasing rates of treatment in individuals with major depression, and growing public acceptance of a biological cause of depression may also have contributed to increasing antidepressant use." (Read "Why Antidepressants Don't Live Up to the Hype...

Author: /time Magazine | Title: Antidepressants in America | 8/5/2009 | See Source »

...diary appeared on the Internet in late April, without much hype, initially drawing about 1,000 or so curious onlookers to the site and its inevitable Twitter feed, where followers speculated about whether Zack16 was a bizarre new Metamorphosis-meets-My So-Called Life scripted dramedy or an ad for something. After a few reporters picked up on it, the buzz grew, and it was revealed to be the latter. Specifically, it's an online campaign for Procter & Gamble's Tampax...

Author: /time Magazine | Title: The New Tampon Ad: What If Men Used Them? | 6/30/2009 | See Source »

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