Word: hype
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...much destitute, dependent on handouts from track-shoe companies. They think it's a great thing to get a pair of shoes or a sweatsuit. They're penniless for the most part, and nobody cares. Living in this condition makes them vulnerable to promoters who want to hype up their meets with big names. It's the fault of the system." In the same way, the payoffs finance the Olympic programs of most Western nations...
They were, of course, the actions of a sublime con artist with a natural instinct for media hype. Ali has it all - humor, anger both real and feigned, a delicious imagination. He understands that the greatest con artists have always winkingly allowed the audience in on their joke. The Greatest is not a biography but another incident in a biography still to be written. As long as one appreciates that it is really the latest flurry in that blizzard-like snow job Ali has huffed and puffed to keep blowing for well over a decade, then one relaxes cheerfully into...
...when one of Harpo's friends, we'll call him Long John, opens up People Magazine this week and finds a hype for the Great White Hope, Duane Bobick, he knows someone who'll be very interested. Long John remembers the Olympics a couple of years ago, he remembers a Cuban heavyweight who provided Bobick with a closeup view of the canvas. Now he sees Bobick posing with his Italian girlfriend, with his dog, running on the steps of the Philadelphia Museum of Art. Like Rocky. This is all because Mr. Duane Bobick is going to fight Mr. Ken Norton...
...compendium of cheap shots at the city to be woven into the plot. Films set in Los Angeles often spew out the same old Nathaniel West themes, only in a vulgarized way: the plasticity of Southern California, the impermanence of everything from buildings to relationships, etc. But the PR hype about Welcome to L.A. proved true in at least this one sense: Rudolph has carefully omitted all the stale cliches about the place and coined a couple of possible new ones in the process. There are no smog-hazed sunsets, no bronzed California girls in hiphugger jeans, no West Coast...
...sould like a lot of hype, but the benign neglect of the arts in this day and age warrents such commercialization. Reliance on ticket sales and unspecified patron donations all too often has forced the country's symphony orchestras to cut-down on concert schedules, to cut-down the players' salaries, and to program concerts to appeal to a wide audience, thereby foregoing the lesser-known though equally deserving works. The Boston Symphony is fortunate in having the satellite Boston Pops (which is composed primarily of Symphony players) to gross a huge annual sum. Through record sales (Arthur Fiedler...