Word: hype
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Word of Boink spread on the BU campus over the past week. But the hype that accompanied H-Bomb’s unveiling hasn’t yet materialized...
...Sudanese government says it has armed some 10,000 local tribesmen as part of the paramilitary Popular Defense Force but that these troops, who include Arabs and Africans, have not participated in any massacres. Khartoum says the charge of genocide is U.S. hype in an election year and accuses the rebels, who control mountainous central Darfur, of committing raids and kidnappings of their own. Aid agencies agree that the rebels are guilty of attacks, including, last week, the first outside Darfur. Khartoum says the rebels are funded by Hassan al-Turabi, who supported the 1989 coup that installed al-Bashir...
Whatever the reason, Harvard came out in the second half and showed that all the pre-season hype was legitimate: this team is for real...
...proof that George Bush was using cocaine,'" says Howard. "These were documents that incrementally added shading to the story. The idea that someone would forge a document that was so mild--that didn't send up a warning flag." (Then again, CBS was excited enough about the memos to hype them on its original show.) Mapes, who spent five years pursuing this story, declined to comment...
...Center at the University of Oregon. "Nobody wants to be left hanging with the next Dan and Dave," he says of Reebok's infamous $25 million ad campaign for Barcelona in 1992, which played up the rivalry between decathletes Dan O'Brien and Dave Johnson. After six months of hype, Reebok yanked the ads within minutes of O'Brien's failing to qualify for the Olympic team...