Word: hyped
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Dates: during 1980-1989
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...even halftime will provide a respite this year from Super Bowl hype. The mid-game spectacle -- featuring fireworks, 100 motorcycles and the world's largest card trick -- will be telecast, for the first time ever, in 3-D. Two commercials for diet Coke, one starring British singer George Michael, will also pop out at viewers in 3-D. A similar gimmick was tried early this month on three Fox stations during the Rose Parade, but this marks its network-TV debut...
...hype intensifies and the costs of the admissions race soar, is college acceptance -- like so many other aspects of American life -- becoming a matter of packaging over substance? "The whole process is not unlike the selling of the President," says William Mason, Bowdoin's admissions director. But most high school students find the question beside the point. "You're subject to the system," said a world-weary senior. "So, you've got to play the game." Roger Ailes could not have said it better...
...Soviet regime has generated increasing hope (and hype) about reduction in military forces and superpower tension. Gorbachev offered new, "unilateral" troop and hardware cuts during his visit this week. In a century rife with devastating wars, the world's euphoria at the prospect of peace, even watchful peace, is not surprising. Armed conflict--preparing for it, waging it, and recovering from it--has been our chief preoccupation for a long time...
...fans, the media and the team all wanted Schmitty to stay with the Phils, and eventually Schmitty agreed. Soon, the hype for the climb to 600 began...
...argue forever about the originalmeaning of Christmas," said Seth A. Gordon, an MITsophomore who is majoring in political science."But these are values we think are being lost inthe commercialism and hype...