Word: hyped
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Dates: during 1990-1999
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...found prominence of Bradley probably has George W. to thank. The media, eager to play kingmaker, acted too quickly in helping Bush out-distance the crowd. With a serious Republican race seemingly finished by the hype and one shred of the electoral process--a closed straw vote of the oh-so-representative Iowa caucus--the media faced the prospect of several buzz-free months...
...CAUGHT UP IN THE HYPE. If you expect never to need glasses or contacts again, you may be disappointed. And since LASIK can't correct presbyopia, most patients over 35 will need glasses to read and for close work. You're also likely to need glasses at night or in movie theaters...
...Citizen Kane. "When this movie was released," he says, "no one saw it because William Randolph Hearst hated it. So the press killed it." Schreiber has been drawing increased scrutiny as he rehearses Hamlet on Broadway and reprises his Scream role in December. And wary as he is of hype, he's not about to turn down work. "I'll take anything...
...actual film). Artisan Entertainment, recognizing the success that the Blair Witch advertising brought them, developed a devilish little pattern in their marketing strategy. First, they design an ultra-cool web page. Then, they show their enigmatic preview to those same people who were sucked in by Blair Witch hype. Finally, they sit back and watch the web geeks do the work, generating more buzz and rumor than substance...
...rock star poses. Fortunately, moments like the rising fury of "Overdue" or the schizophrenic dynamics of "Cave" transcend hero worship and even manage to raise a few hairs on the back of the neck. Muse shouldn't be dismissed for simply failing to live up to their messiah-like hype. But for those searching for the next Radiohead: better luck next week...