Word: hyundai
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...benefited from the program? From the manufacturers' perspective, everybody except for the luxury carmakers. Hyundai, Kia, Toyota, Honda, Nissan, as well as Ford and GM's small-car lineups all experienced sizable sales increases. The perfect vehicle for the program was the sub-$20K midsize compact car. You will have a tough time finding any inventory that fits that description in most dealer lots today...
...manufacturers like GM, Hyundai and Ford wise to boost production at this point in the economic cycle? Yes, as long as the production increases are done for the right type of vehicles - such as high-demand, low-supply, gas-efficient cars and crossovers - and for the right price point. Recently announced production increases are modest and fit this description; therefore, I'd agree with them. The worst-case scenario for dealers - and the manufacturers - is to have qualified buyers on your lot and not have the inventory to sell. (See the most exciting cars...
...ubiquitous pitchman in India, he promotes products from Pepsi to Hyundai as well as his own perfume line, SK. (Read "From Slumdog...
...Some of the biggest gains during July were posted by small foreign carmakers such as Subaru, Hyundai and Kia, whose sales jumped 34%, 22% and 9%, respectively. Hyundai in particular was well prepared for the program from a marketing standpoint, having encouraged dealers to accept qualifying trade-ins nearly two weeks before the U.S. Department of Transportation launched its official cash-for-clunkers website. The payoff is already filtering through to workers. "Hyundai Motor Manufacturing Alabama is now increasing production by returning to a five-day workweek in July after being on a shortened workweek since mid-October," said Dave...
...Hyundai's ad line - You can return your car to us if you lose your job - still moving cars? Yes. The Korean brands, Hyundai and Kia, have gained market share this year at the expense of their American, Japanese and European rivals. Both Hyundai and Kia were outperforming the industry through May. "Hyundai's share is up over 2 percentage points over the first half of '08, which is a massive undertaking in a very volatile market. We do continue to see them in a position to go after additional share, but it will be a more difficult environment...