Word: iacocca
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Dates: during 2000-2009
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...another management-consulting firm such as Bain (where Romney worked for years and where he got rich) or the Boston Consulting Group. Or he just might call on Jack Welch, who retired years back as CEO of General Electric but has yet to be replaced in the Lee Iacocca Chair as America's semiofficial Business...
...seems as though every CEO in America has found his or her Inner Writer. The pioneer was Chrysler CEO Lee Iacocca, whose 1984 memoir, Iacocca, was a smash hit with 7 million copies in print. Then came GE CEO Jack Welch, who received $7 million for his 2001 tell-all, Jack: Straight from the Gut. Of course, there are motivations for writing a book besides money: the earnest desire to pass along lessons learned, the urge to settle a few scores, not to mention ego. This month brings three new CEO tomes that span the spectrum of management styles from...
Will this current crop of CEO authors achieve publishing immortality, earning their place on the shelf between Iacocca and Welch? Well, if there are copies left over, they can always hand them out with the rubber chickens...
Rebates have been a part of the car business since Lee Iacocca proclaimed in the 1980s, "Buy a car, get a check." They're now cropping up in an unlikely place--hybrids. Spooked after unsold Escape hybrid SUVs started piling up this winter, Ford is offering incentives of as much as $1,000 in an effort to goose sales of the $27,515 vehicle. In Los Angeles, where hybrid drivers get access to car-pool lanes, Ford is offering 0% financing on the Escape, the first hybrid made by a U.S. automaker...
...Iacocca, the mind behind Mustang, clashes with Henry II and is fired, then becomes Chrysler...