Word: iacocca
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...infection every single minute in this country. There is a new death every half-hour. We found that Congress has indeed appropriated the money, but it's not being spent, or it's being spent foolishly. Someone has got to be put in charge. You need a Lee Iacocca...
...lists. Yet if Novak went with a winner, so did Reagan. Novak, 41, came to the collaboration with credentials of his own. He is the golden mouthpiece of the nation's celebrities, a literary John Alden who can consistently woo -- and win -- the public in their behalf. In 1984 Iacocca, Novak's collaboration with auto executive Lee Iacocca, jolted the publishing world by selling 2.7 million copies. He followed that up with best sellers on Tip O'Neill and Sydney Biddle Barrows, the deb-styled Mayflower Madam. Paid a paltry $80,000 for the Iacocca book (which made $10 million...
Novak is able to elicit such responses because he is a most unassuming, amiable sort who leaves his ego at the door. He fits his approach to his subject. With the brusque, no-nonsense Iacocca, he conducted interviews in offices and conference rooms, never sharing a meal with him. With O'Neill, he took drives around Cape Cod in the former Speaker's beat-up Chrysler and listened to endless anecdotes over tuna sandwiches. "I worried that these were only a wall of stories," he says. "I came to realize that Tip's opinions were expressed through his stories...
...from transcriptions of his interviews, occasionally going back to the tapes to capture the subject's voice -- one of his strengths, he believes. A couple of months into a collaboration, he begins showing the subject drafts of chapters. The subject usually offers changes and comments ("Bill, this stinks!" scrawled Iacocca). Novak tries to incorporate the lively ones and drop the dull...
...spent ten years editing scholarly magazines and writing a string of financially unsuccessful books (among them: High Culture, about marijuana use, The Great American Man Shortage and a compendium of Jewish humor). Just as he resigned himself to "finding a real job," an editor friend at Bantam suggested Lee Iacocca. "Great! My kind of guy," said Novak, who had never heard of Iacocca...