Word: ibm
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...happening online too, as marketers look for alternatives to banner or pop-up ads. Some firms, such as Honda, IBM and Burger King, are turning to start-ups like YaYa to create "advergames"--online games that include a subtle or overt commercial message--to grab Web surfers' attention. And with the help of New York City software company ActiveBuddy, marketers such as Elle magazine and Capitol Records have created branded interactive agents that can chat online, provided that the Web surfers initiate the conversation...
...still a long way off. Today's software makes lots of mistakes, and its main market is users who have no other option, including office workers who suffer from carpal-tunnel syndrome. Yet progress is being made, and Kanevsky's technology is sneaking into daily life. His employer, IBM, and competitors Nuance and Speechworks offer enterprise products that replace those endless touch-tone-phone menus with a computerized attendant that can connect you directly to the right person. The big users are banks and airlines, who use the software to let callers book flights automatically. About $240 million worth...
...wearable motor that translates speech into lower-frequency vibrations that can be felt on the skin. Kanevsky created it to help him learn to lip-read the speech of new acquaintances. He marketed the product through an Israeli company and still wears the original device on his arm. IBM's speech-research team, impressed by his math genius and practical inventiveness, outbid others to bring him to the company's Yorktown Heights, N.Y., research facility...
...website is selling $299 PCs that run on an operating system called Lindows (Microsoft is suing over the name), while another Linux brand called Lycoris Desktop LX is about to hit the shelves at CompUSA. The ubiquitous Linux logo, a penguin, is already a hit at places like IBM and much of the U.S. government. Should the rest of us tune...
...website is selling $299 PCs that run on an operating system called Lindows (Microsoft is suing over the name), while another Linux brand called Lycoris Desktop LX is about to hit the shelves at CompUSA. The ubiquitous Linux logo, a penguin, is already a hit at places like IBM and much of the U.S. government. Should the rest of us tune...